It has been a whirlwind of activity this past year for the University of Massachusetts (UMass) Chan Medical School in Worcester, and Medalcraft Mint has answered the call for multiple projects with varying levels of urgency. Branding updates ranging from a new logo to changing the name of the institution itself kept our team busy meeting expectations for this long-term customer.
The institution moved away from using the state seal in favor of its own logo on everything from chancellor’s medals to the new president’s chain of office. As if that wasn’t an extensive enough update, UMass Medical School changed its name to UMass Chan Medical School in September 2021 upon receiving a $175 million gift from the Chan family’s foundation, The Morningside Foundation.
Tim Rice, director in the Office of University Events at UMass Chan Medical School, worked with Medalcraft sales representative Jenifer Baker to ensure the new assets were ready in time for a multitude of significant events. Chancellor Michael F. Collins takes a hands-on role in ensuring every order meets quality expectations.
“Being one of the top medical schools in New England, it’s so important to have everything we do as sharp and on-brand as possible,” Tim explains. “In a nutshell, Medalcraft Mint has been terrific. Customer service has been prompt and attentive, and Jenifer, in particular, has been top notch.”
Two months later, the UMass Chan campus hosted a ribbon-cutting ceremony for a new community-based outpatient clinic (CBOC) for veterans. The event featured U.S. Veterans Affairs Secretary Denis McDonough and other dignitaries speaking about the importance of making services available for veterans in central Massachusetts.
Chancellor Collins requested a challenge coin to commemorate the event, and Jenifer was able to coordinate production on short notice in time for the coins to get to Worcester for the ceremony.
“We handed out 200 challenge coins that day,” Tim says. “So many people commented on what a nice touch that was.”